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MASTERS: A MADISON AVENUE POP-UP STORE

  • MASTERS: A MADISON AVENUE POP-UP STORE - Louis Vuitton Art & Travel NEWS
  • MASTERS: A MADISON AVENUE POP-UP STORE - Louis Vuitton Art & Travel NEWS
  • MASTERS: A MADISON AVENUE POP-UP STORE - Louis Vuitton Art & Travel NEWS
Louis Vuitton opens a Madison Avenue Pop-Up dedicated to the Louis Vuitton and Jeff Koons collaboration.

As clients walk down Madison Avenue, the  Pop-Up Store will surprise and immediately catch their eye. 

The façade of the store is adorned with the gold motif featuring the LVxJK monogram. There are four show windows with double height LED screens glorifying the artists and their masterpieces. DaVinci, Van Gogh, Fragonard and Rubens names are written in brass. 

At 4,200 retail square feet and two stories high, the Pop-Up honors the original works by the Masters with enlarged prints and descriptions of the work written on freestanding angled panels. Between the prints are large mirrors and crates with the gold flower motif towering up to the second floor. Replicas of Jeff Koon's signature rabbit sculpture sit atop the towering crates. The pop-up exclusively offers leather goods and accessories from this collaboration.

The Pop-Up store will be open from April 28th through July 31st, 2017.

655 Madison Avenue,
New York, NY 10065
Monday-Friday: 10:00AM – 8:00PM
Saturday: 10:00AM – 7:00PM
Sunday: 12:00PM – 6:00PM

Visit the Pop-Up store

Learn more about the collection here.

Tags: Jeff Koons, Collaboration, Artists, Art