The Monogram Icons

The Campaign

Since 1896 when Georges Vuitton first designed the Monogram pattern, Louis Vuitton’s iconic canvas has proven to be eternally youthful, unfailingly modern, and renowned the world over. Today, the enduring motif is constantly reimagined and reinterpreted across all the Maison’s designs, including more recent shapes: the Montaigne, the Dauphine, the NéoNoé, the Pochette Métis, the Petite Malle, and the Boite Chapeau Souple.

The Collection